Episode 76: Manufacturing’s Big Opportunity with Small Challenger Brands
As a manufacturer are you effectively supporting small challenger brands so you can be on their A Team when they reach their potential? That early support can forge lasting commitment and trust.
Mattias Hulting, co-founder of Ramblin’ Brands, has been working with manufacturer’s over the last number of years and he has encountered a number of manufacturing roadblocks as his company brought consumer products to market. On this show he shares what he learned about navigating that journey and how he believes innovative manufacturers can work with challenger brands to their mutual benefit.